RedClub, a membership platform that connects customers to TCP Group’s product portfolio via one seamless platform, developed in collaboration with EGG Digital, has been awarded Platinum Winner in the Loyalty and Reward category at the MarTech Innovation Awards 2025. The awards were presented at Thailand MarTech Expo 2025, one of the region’s largest gatherings of marketing and innovation experts from around the world.

Hosted on the LINE platform, RedClub goes beyond typical point-collection systems by delivering a seamless experience that that fulfills customer expectations through promotions, activity updates, interactive games, and exclusive member privileges—offering real value to every member.

This award reflects RedClub’s success in leveraging marketing technology and data-driven insights to create meaningful experiences, deliver relevant benefits, and foster long-term brand loyalty.

The MarTech Innovation Awards 2025 recognizes outstanding achievements in marketing innovation. Winning the Platinum award in the Loyalty and Reward category demonstrates RedClub's efficient use of MarTech to create real value for both customers and businesses.