TCP Group is committed to conduct businesses based on the principles of sustainable development, as part of our corporate strategy, which aims at building on business growth while fostering economic, social, and environmental sustainability, wherever we operate.
Since the very first day of the company’s inception, our founder Chaleo Yoovidhya had cultivated a spirit of corporate social responsibility among the management and employees. This was the inspiration behind TCP Group’s initiation and implementation of numerous social and environmental projects for over 60 years. Many of these initiative projects are recognizable until today, and are regarded as the pioneers of corporate social responsibility projects in Thailand. Among them are the E-Saan Keaw (Green Northeastern Project), the Blackboard and Red Bull Project, the Kratingdaeng (Red Bull) Spirit Project, the Love & Conserve Water Project, the Organic Farming: A Sustainable Solution Project, the Young Organic Farmers: A Sustainable Solution Project, and the Red Bull U-Project.
As we move towards becoming a more sustainable organization under “Energizing a Better World for All” purpose, sustainability principles have played an increasingly important role in every aspect of our operations and value chain.